Sephora Promotes Deborah Yeh

In the middle of an international reshuffling of its C-suite, Sephora is going all-in on an international executive.

Deborah Yeh, who presently acts as executive vice president, international chief function officer and chief retailing officer of Sephora for The United States and Canada, will shift exclusively to international chief function officer, efficient Jan. 1.

Sephora Americas president and ceo Jean-André Rougeot kept in mind in a memo seen by WWD that “with her sharp tactical state of mind and real enthusiasm for individuals and advocacy, we understand she will form our function journey into one that will be industry-defining,” including that she will report to Guillaume Motte, the merchant’s recently minted international CEO.

Yeh will move to Paris to fill the task.

The relocation is suggested to service the “fast-growing requirements of her international function function,” however Rougeot included that “Deborah has actually been doing an incredible task of playing a double function both here in the U.S. and worldwide.”

The search is on, both internally and externally, for a brand-new chief marketing officer and the marketing group will report straight to Rougeot in the interim.

He likewise kept in mind in the memo that “establishing efforts around our international function is a leading concern for Sephora.”

” Deborah has had an amazing ten-year profession with us at Sephora, The United States And Canada. She has actually assisted change Sephora into a motivating, inclusive and academic appeal location,” the memo continued, indicating Sephora’s early signature of the 15 Percent Promise and its own We Come From Something Lovely project.

Sephora exposed Motte’s consultation last month. Sephora, still eminence appeal retail’s sole international gamer, is competing with growth and digitally proficient rivals in essential markets. Previously this year Sephora returned to the U.K. and it is likewise dipping into e-commerce in China.

As reported by WWD, sales at Sephora are anticipated to go beyond 10 billion euros this year, according to market sources.